Worst Email Marketing Mistakes
March 2010 Email marketing’s a power tool. Get it right, and it’s a great way to grow your health club or wellness business. Get it wrong, and you can waste time, mon
Twitter: Quick-Hit Marketing For Health Clubs,
When you think “Twitter”, do you picture a self-absorbed play-by-play of someone else’s day? That’s a common misperception. In reality, Twitter’s free
How To Market Your Health Club On Facebook
Facebook is a free publicity venue for your health & wellness business. The ability to give regular updates for marketing promotions and product and service specials is pricel
Publish Your Own E-Book: Promotion & Passive Income For Wellness Businesses
E-books are effective tools for promoting your health club, personal training studio, or wellness center. They also offer passive income opportunities, since they don’t requi
To Blog Or Not To Blog? Your Questions Answered
March 2009 OK, show of hands. How many of you feel guilty right now? You think you should have a blog – but you just haven’t gotten around to it. Our Q&A explains
Your 2009 Wellness Website To-Do List: What To Do & Why
1) Make your home page about your customer, not you. Why? New site visitors have one overriding question that successful home pages answer: “Is this for me?” They want